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  • Writer's pictureSamantha McDaniel

Manual vs. Automated SEO

Updated: Aug 23

Can SEO (search engine optimization) be automated?

YES! But is it right for you?

👀Manual vs. Automated👀


✅Pro: You have 100% control over your SEO strategies.

✅Pro: You are able to choose where your site is linked from, the quality of those sites, and the content surrounding the backlinks.

✅Pro: You are able to improve your off-page SEO by handpicking backlinks.

❌Con: Manual SEO is extremely time consuming.

❌Con: It can be a slow process and it isn't cheap.

❌Con: In the rapidly evolving realm of SEO, a single day wasted might result in substantial setbacks and losses.


Pro: Automated SEO is relatively cheaper and faster.

✅Pro: You can easily handle time-consuming tasks like site audits.

✅Pro: It becomes easier to analyze your competitors’ backlinks, keywords, tags, and Meta content, and then replicate what is working.

Con: SEO software can create low quality backlinks when not used properly.

❌Con: Most SEO software focuses on quantity over quality, which could lead to problems in the long run.

Con: Most links created through automation can never be a source of traffic to your site.

Whichever you choose, it’s important to consider your options carefully. Weigh both options and be sure you’re making the right choice for your business both in the long-term and short-term.

You will most likely find that a well-balanced mixture of both manual and automated SEO will work for you and will largely depend on the tasks at hand.

Hope this helps!

Much love,

x Sam

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